Selling on WhatsApp is the ability to get people to place an order or make an inquiry about your product or services via the WhatsApp platform
Practically 7 out of every 10 persons with a smartphone in Nigeria today has WhatsApp installed. WhatsApp, is a social messaging platform acquired by Facebook for $19bn in 2014, Today, people spend more time on WhatsApp than on their personal social media profiles. So how do you take advantage of this sweet opportunity to make sales for yourself.
CREATE A WHATSAPP GROUP
Its really quite simple just like the way people join groups on Facebook that shares of having similar interest, same goes for WhatsApp, people join WhatsApp group that shares a similar interest to what they want or like.
So open a WhatsApp business account if you don’t have one, then create a WhatsApp group on the business account fill in all the information you want people to know about the group in the business group description the information should be short an simple, it should simply state what the group was created for and what they stand to benefit from being in the WhatsApp group
Then start sharing the WhatsApp group link on your Facebook page and status, you can ask friends to post them on their status for you.
Always take permission from other group owners/managers to share information about your WhatsApp group or intentions in their group either on Facebook, Instagram or other WhatsApp group to avoid getting blocked, cause truth is, you might not like it as well when people spam a group you’ve worked hard to create. When they give you permission, you create a very nice catchy pitch that will interest and entice people with interest to your product/service niche, attach your WhatsApp link to it and send
Another way is to surf the internet to find new pages where you can post links to your WhatsApp group for free.
WHAT MAKES IT SUCESSFUL
Its is very important to note that before you start or venture into creating a WhatsApp group for your product, business or service, you must have planned out what contents you want to be posting on your group, what type of engagement/engaging activities do you want to take place per week in your group that is relevant to your product offering because when people join you don’t want them getting bored on not getting the promised value for joining in in the first place. You break the contents into brand awareness content, engagement content and sales content about your brand, product and services.
Been thinking of how best to go about your WhatsApp marketing? That’s okay, speak with our marketing consultant today and let us create a WhatsApp marketing plan for you to use in growing and scaling your business.
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