Video marketing is the use of videos to promote and inform people about your product or service. Using video in your marketing provides your company a lot of traction.
According to a survey, videos helped firms increase:
• Increased brand awareness by 70%
• 51% increase in traffic
• 34% increase in sales
What advantages can video marketing offer?
Videos are being used by businesses increasingly frequently to interact with their consumers and demonstrate value.
- Videos are powerful sales tool,
- Rank higher in search,
- Remain visible for longer on social feeds,
- Receive more exposure and engagement,
- Increase product comprehension,
- Build trust, and
- Provide a more personable method to engage with your audience.
Video marketing has come out as the marketing world’s content strategy leader, and it is the content your audience will anticipate in the future. The sooner you start making videos, the better your chances of long-term success.
Types of Video examples that are good for your business:
- Using a demo video to showcase your product
- Behind-the-scenes videos
- Educational and how-to videos
- Customer testimonial videos.
Thinking of shooting any of this type of video for your business for marketing?
Feel free to contact us 08061948157